Public appearance training held!

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Zagreb, 23rd of March 2014 – This weekend CPP's Political Academy held a seminar for members of Team CPP on the subject "Public appearance training".

The seminar was subject to the practising of verbal and non-verbal characteristics of public appearance in electronic media. The theory about public appearance anxiety, public speaking, the general impression of a public appearance and the importance of communication and how to reach the voters with your message and communicate in a mediatised environment in Croatia, were important subjects.

The conclusion is that preparation is the key to success and that the message with which we wish to reach the voters must be repeated constantly and consistently. Efforts must also be made into choosing the best model of spreading the message by way of the media, and the message must be framed and packed into the chosen model, in order to reach the citizens as best as possible. The media of today offers certain interpretations, and those are the characteristics of the mediatised environment in which we live, because when it comes to the media we are talking about daily evaluations. Today importance is put on personalisation and humanisation, so it can be rightly said that personality is a key trump card on the elections, exclusively local. It is important that the message we send is strategically well thought out and clear, and through systematic and strategically well thought out communication we can bring it closer to the public. Marijana Grbeša from Zagreb's Faculty of political sciences adn CPP's trio consisting of Potočnik, Kolman, Blažeković spoke about everything mentioned.

On the seminar, a workshop was carried out in which the participants practised communication and public appearance and their communicational skills  while giving media statements. Guiding themselves on what was repeated, learned and concluded on the theoretical part of the seminar, they didn't have an easy task. They had to watch out for everything mentioned as they went out in front of the cameras showing all of their verbal and non-verbal skills of public appearance, regardless whether they were sitting, standing or standing behind the pulpit. Smiljana Leinert Novosel from the Faculty of political sciences in Zagreb made sure that the task wasn't easy, and she excellently moderated the workshop.