Sabolić: The team is the main holder of the campaign

sabolic marketing webZagreb, 11th of March – "The team and the leader of the electoral headquarters are the main carriers of the campaign", said Vesna Sabolić, president of CPP's Zadarska county organisation on an education about political marketing and the organisation of the campaign for the local elections held last week in Zadar.

Speaking about feedback about the problem of field voters, she said that members and symphatizers must play a key role, and when it comes to the organisation of the campaign everything needs to be channeled into the persuasion of new voters.

Relating to the electoral activities Sabolić noted that the area of Zadarska county is covered with 85% of mini electoral headquartes, and it was concluded that the entire network of mini electoral headquarters on the voting polls must be established by the end of the month of March.

She continued by also talking about the campaign budget, and the education was concluded with a lecture on political marketing where she channeled everything into communication with the media.

Speaking about communication with the media and how to break through to the voters with a message, she highlighted a series of points which need consideration and repeated the importance of preparation several times. She highlighted the role of local portals and social networks here.

Sabolić concluded the lecture speaking about the example of a workshop on the subject of the field campaign and the mobilisation of the voters moderated by professor Marijana Grbeša on the Academy's seminar in Zagreb.

The education was held as part of an extended session of Zadarska county organisation's Presidency in which 40 people participated.

 

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